Curate a campaign asset library
An organised asset library brings all your creative resources together in one place – saving you time, effort and frustration in the long run. It should be easy to access anytime, anywhere, so everyone can find what they need when they need it.
Your asset library not only streamlines content creation but also helps maintain consistency in tone, design and delivery.
It should include:
Logos
Available in multiple formats (PNG, JPEG, SVG) for different uses.
Images and videos
High-quality on-brand visuals, in web-ready formats (such as WEBP).
Icons and graphics
Custom-designed elements that strengthen your campaign visual identity and bring it to life.
Fonts
All approved typefaces used across your campaign, ready to download and use.
Make sure you have the correct licenses to be able to use and distribute across your team.